Cohort-based courses
Guided programs to get real results.
Choosing the Right JTBD Framework for Growth, Product, and Experience
4.9
·2 weeks·Jun 9 – Jun 23
JOHN GUSIFFManaging Partner - Customer Centric LLC
Quantitative JTBD Methods for Smarter Product & Experience Decisions
3 weeks·Jun 30 – Jul 23
JOHN GUSIFF Managing Partner - Customer Centric LLC
DOMINIC RICCHETTI Insights Architect, Consultant CX/UX/MR
UX Strategy for Devising AI-Driven Products
4.8
·4 weeks·Jun 2 – Jun 26
Jaime LevySr. UX Strategist | Author | X-Professor
Free Lightning Lessons
Interactive sessions to explore new topics.
Rapid Product Discovery with AI-Powered Interviews
·30 minutes1,722 StudentsWatch.jpg&w=1536&q=75)
John Whalen, PhDCreating New Ideas from Diverse Insights & Inspirations
·30 minutes584 StudentsWatch.jpg&w=1536&q=75)
Kevin BethuneWhat to Build and Why: The Only Skill That Survives AI
·45 minutes105 StudentsWatch
Simon Hilton and Jacalin DingAI-Powered Product Research
·30 minutes1,530 StudentsWatch.png&w=1536&q=75)
Nick BabichSpeed Up Concept Testing: Fast, Smart AI Analysis for PMs
·30 minutes1,272 StudentsWatch.jpg&w=1536&q=75)
John Whalen, PhDExperience Design using Behavioral Journey Mapping
·30 minutes763 StudentsWatch
John GusiffDiscovering Where AI Functionality Adds Product Value Today
·90 minutes703 StudentsWatch
Jared SpoolFind your ideal customer and unique value prop
·30 minutes434 StudentsWatch
Michael MargolisDesign a Public API Product from Scratch
·45 minutes378 StudentsWatch
Emmanuel ParaskakisRapid Product Discovery with AI-Powered Interviews
·30 minutes372 StudentsWatch.jpg&w=1536&q=75)
John Whalen, PhDThe Behavioral Design Strategy Canvas
·45 minutes155 StudentsWatch
John GusiffThe Behavior Strategy Canvas (Make It Toolkit)
·45 minutes136 StudentsWatch
John GusiffLightning Problem-Solving for Product Teams
·120 minutes103 StudentsWatch
Carolina PollA Case Study: JTBD as Progress -> JTBD as Process
·May 27·60 minutes83 StudentsLive
John Gusiff and Dominic RicchettiGet Answers In Hours With AI-Powered Customer Interviews
·30 minutes71 StudentsWatch
John Whalen, PhDDiagnosing Onboarding: Psychological Shifts and Causal Chain
·60 minutes61 StudentsWatch
John Gusiff and Krzysztof CzubakHow to Create Content-Informed Personas for Better UX
·30 minutes59 StudentsWatch
Theresa PutkeyHow to Spot Non-obvious Insights
·60 minutes49 StudentsWatch
Saurabh Gupta